Catchy, memorable and quotable. Slogans for companies set out to do one thing — make you think about their products. If you are a fan of Mad Men, you know how important slogans are. It is, after all, one of the most important marketing campaign elements. Since it is so hard to resist them, you might as well embrace them and learn something about them.
Marketing is a somewhat underrated part of a company. You might not see it, but marketing surrounds us everywhere. It’s easy to learn marketing principles but hard to master. If you ever watched Mad Men, you know that marketing seeks to sell you an experience. For this reason, catchy slogans for brands don’t sell you a product — they sell you an experience.
In a study, 50% of survey respondents found company slogans to be the most important elements in marketing campaigns. So, it’s best to create a slogan that sticks in the minds of consumers for a longer time. In this case, think smaller for a better result. The shorter your slogan, the easier it will stick.
Want to learn more about the more famous slogans for companies? We answer the more frequently asked questions throughout the post. Or, instead, read through the different slogans and taglines companies have used for years. Either way, share your opinion on them in the comments below.
The Top 10 Slogans (As Voted by Bored Panda Users)
We’re not discussing lackluster slogans here. Instead, we’re delving into the creme de la creme of the slogan world. Bored Panda users voted and handpicked their favorite slogans. Think differently? Cast your vote, and together with other users, change the position of these slogans.
#1
Kentucky Fried Chicken: “Finger lickin’ good.”
#2
Skittles: “Taste the rainbow.”
#3
Red Bull: “Red Bull gives you wings.”
#4
Nike: “Just do it.”
#5
M&M: “Melts in Your Mouth, Not in Your Hands.”
#6
L’Oréal Paris: “Because You’re Worth It.”
#7
Frosted Flakes: “They’re Grrreat!”
#8
Kodak: “Share moments. Share life.”
#9
MasterCard: “There are some things money can’t buy. For everything else, there’s MasterCard.”
#10
State Farm: “Like a good neighbor, State Farm is there.”
#11
Levi’s: “Quality never goes out of style.”
#12
Ajax: “Stronger than dirt.”
#13
Lucky Charms: “They’re magically delicious.”
#14
Old Spice: “The original. If your grandfather hadn’t worn it, you wouldn’t exist.”
#15
Kellog’s Rice Krispies: “Snap! Crackle! Pop!”
#16
California Milk Processor Board: “Got Milk?”
#17
Maybelline: “Maybe she’s born with it. Maybe it’s Maybelline.”
#18
PlayStation: “Live in your world. Play in ours.”
#19
Pokemon: “Gotta catch ’em all!”
#20
Maxwell House: “Good to the last drop.”
#21
Energizer: “It keeps going, and going, and going…”
#22
KitKat: “Have a break. Have a KitKat.”
#23
Mercedes Benz: “The Best or Nothing.”
#24
Nokia: “Connecting People.”
#25
Disneyland: “The happiest place on Earth.”
#26
Harley Davidson: “American by Birth. Rebel by Choice.”
#27
MTV: “I want my MTV!”
#28
Goldfish: “The snack that smiles back.”
#29
Kay Jewelers: “Every kiss begins with Kay.”
#30
John Deere: “Nothing runs like a Deere.”
#31
Wendy’s: “Where’s the beef?”
#32
Morton Salt: “When it rains, it pours.”
#33
Trix Cereal: “Trix are for kids.”
#34
Campbell’s Soup: “M’m! M’m! Good!”
#35
Pringles: “Once You Pop, the Fun Don’t Stop.”
#36
Corona: “Find Your Beach.”
#37
Red Cross: “The greatest tragedy is indifference.”
#38
De Beers: “A diamond is forever.”
#39
Capital One: “What’s in your wallet?”
#40
Wheaties: “Breakfast of champions.”
#41
Lay’s: “Betcha can’t eat just one.”
#42
Walmart: “Save money. Live better.”
#43
Burger King: “Have it your way.”
#44
Meow Mix: “Tastes So Good, Cats Ask for It By Name.”
#45
McDonald’s: “I’m Lovin’ It.”
#46
Hallmark: “When you care enough to send the very best.”
#47
Las Vegas Convention and Visitors Authority: “What happens here, stays here.”
#48
FedEx: “When it absolutely, positively has to be there overnight.”
“When there is no tomorrow.”
#49
Butterfinger: “Nobody better lay a finger on my Butterfinger!”
#50
UPS: “What can brown do for you?”
#51
Vans: “Off the wall.”
#52
Nikon: “At the heart of image.”
#53
Pampers: “Love The Change.”
#54
Marks & Spencer: “The customer is always and completely right!”
#55
Yellow Pages: “Let your fingers do the walking.”
#56
Gatorade: “Is it in you?”
#57
Compass: “Let us guide you home.”
#58
Verizon: “Can you hear me now?”
#59
Dunkin Donuts: “America runs on dunkin.”
#60
Taco Bell: “Think outside the bun.”
#61
Toyota: “Let’s go places.”
#62
Wrigley’s Doublemint Gum: “Double your pleasure, double your fun.”
#63
Bounty: “The Quicker Picker Upper.”
#64
The New York Times: “All the News That’s Fit to Print.”
#65
Visa: “Everywhere you want to be.”
#66
Chick-fil-A: “Eat Mor Chikin.”
#67
Avis: “We try harder.”
#68
Camel: “I’d walk a mile for a Camel.”
#69
Smucker’s: “With a name like Smucker’s, it has to be good.”
#70
Heidi Harris: “We do the hustle so you don’t have the hassle.”
#71
Aflac: “We’ve got you under our wing.”
#72
Olive Garden: “When You’re Here, You’re Family.”
#73
Cheetos: “It Ain’t Easy Bein Cheesy.”
#74
Dairy Queen: “Happy Tastes Good.”
#75
Heineken: “Open your world.”
#76
Jack Daniel’s: “What the Label Doesn’t Tell You, a Sip Will.”
#77
Jolt Soda: “All the sugar and twice the caffeine.”
#78
Puma: “We are forever faster.”
#79
Nintendo 64: “Get N or Get Out.”
#80
Porsche: “There is no Substitute.”
#81
Canon: “See what we Mean.”
#82
Allstate: “You’re in good hands.”
#83
Target: “Expect More. Pay Less.”
#84
Apple: “Think Different.”
#85
United Airlines: “Fly the friendly skies.”
#86
Coca-Cola: “Open happiness.”
#87
Budweiser: “King of Beers.”
#88
Electronic Arts: “Challenge everything.”
#89
Geico: “So easy, a caveman can do it.”
#90
Hershey’s: “Pure Happiness.”
#91
Marco’s Pizza: “Ah! thentic Italian pizza.”
#92
Reebok: “Be more human!”
#93
Google: “Don’t be Evil.”
#94
Outback Steakhouse: “No Rules, Just Right.”
#95
Johnson & Johnson: “So Much More.”
#96
Samsung: “Do what you can’t.”
#97
Marriott Bonvoy: “Rewards reimagined.”
#98
Ronseal: “It Does Exactly What It Says on the Tin.”
#99
Tesco: “Every Little Helps.”
#100
General Electric: “Imagination at Work.”
#101
Gillette: “The Best a Man Can Get.”
#102
IMAX: “Think Big.”
#103
Subway: “Eat Fresh.”
#104
CoverGirl: “Easy, breezy, beautiful…”
#105
Adidas: “Impossible is Nothing.”
#106
Ford: “Built to Last.”
#107
Sprite: “Obey your thirst.”
#108
2008 Obama presidential campaign: “Yes We Can.”
#109
Ferrari: “We Are The Competition.”
#110
Secret: “Strong enough for a man, but made for a woman.”
#111
Citibank: “The Citi Never Sleeps.”
#112
Wonderbra: “Hello Boys.”
#113
Barclays: “Fluent in finance.”
#114
BMO: “Making money make sense.”
#115
Mountain Dew: “Do the Dew.”
#116
Cinnamon Toast Crunch: “Crave Those Crazy Squares.”
#117
Arby’s: “We have the meats.”
#118
White Claw: “Ain’t no laws when you’re drinking Claws.”
#119
York Peppermint Patties: “Get the sensation.”
#120
Amazon: “And You’re Done.”
#121
Microsoft: “Be what’s next.”
#122
Jaguar: “Grace, Space, Pace.”
#123
Olympus: “Your Vision our Future.”
#124
Holiday Inn: “Pleasing people over the World.”
#125
Blogger: “Push button Publishing.”
#126
Mize, Houser & Co: “Your success is our business.”
#127
Nescafe: “It all starts with a Nescafe.”
#128
Hyundai: “Better Drives Us.”
#129
Dell: “Every Little Thing Is Everything.”
#130
Land Rover: “Above & Beyond.”
#131
Red Lobster: “Seafood Differently.”
#132
Mazda: “Zoom Zoom.”
#133
Jaguar: “Own a Jaguar at a price of a car.”
#134
Fat Burger: “The Last Great Hamburger Stand.”
#135
Uber: “Move the way you want.”
“Doors Are Always Opening.”
#136
Airbnb: “Belong anywhere.”
#137
American Express: “Don’t live life without it.”
#138
The Mosaic Company: “We Help the World Grow the Food It Needs.”
#139
Dollar Shave Club: “Shave Time. Shave Money.”
#140
Subaru: “Confidence in Motion.”
#141
United States Marine Corps: “The Few, The Proud, The Marines.”
#142
Coldwell Banker: “Where dreams come home.”
#143
Union Direct: “The home of home insurance.”
#144
Legacy Bank: “Fund your future.”
#145
Jimmy John’s: “Freaky Fast.”
#146
Almond Joy: “Unwrap paradise.”
#147
Bacardi: “The night is ours.”
#148
Chevrolet: “The heartbeat of America.”
#149
Pepsi: “The choice of a new generation.”
#150
The National Lottery: “It Could be You.”
#151
Pizza Hut: “No One Outpizzas the Hut.”
#152
Lexus: “The Relentless Pursuit of Perfection.”
#153
Budweiser: “This Bud’s for You.”
#154
Philips: “Innovation and You.”
#155
Discovery: “Explore Your World.”
#156
Burberry: “London England.”
#157
MINI: “Born To Drive.”
#158
Kia: “Give It Everything.”
#159
Vodafone: “Make the most of now.”
#160
Starbucks: “Coffee that inspires.”
#161
Solex: “It’s Style.”
#162
BMW: “The ultimate driving machine.”
#163
Tag Heuer: “Success. It’s a Mind Game.”
#164
Verizon: “5G Built Right.”
#165
Facebook: “It’s Free and Always Will Be!”
#166
Dixon: “The Last Place You Want to Go.”
#167
Volkswagen: “Drive Bigger.”
#168
Fortune: “For the men in charge of change.”
#169
Marathon Petroleum: “Fueling the American Spirit.”
#170
Chilis: “License to Grill.”
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