Ogilvy’s Award-Winning Campaign Completes Bottom Half Of Famous Portraits

The 2017 Cannes Festival has ended, and Ogilvy Chicago won big this year. Their campaign for the shoe polish brand Kiwi won not one but two Lions this year in Print and Publishing – bronze and gold.

Titled “Portraits Completed”, the award-winning campaign completes the bottom half of famous paintings to reveal the subjects’ shoes. Plus, the exhibition is also complemented by an audio tour that provides viewers with real art history while clevery weaving the brand Kiwi into its narratives. You can check out pics from the exhibition below.

More info: canneslions.com (h/t)

#1 Pierre-auguste Renoir, Portrait Of Jeanne Samary

Ogilvy’s Award-Winning Campaign Completes Bottom Half Of Famous Portraits

Image source: Ogilvy Chicago

#2 Johannes Vermeer, Girl With A Pearl Earring

Ogilvy’s Award-Winning Campaign Completes Bottom Half Of Famous Portraits

Image source: Ogilvy Chicago

#3 Vincent Van Gogh, Self Portrait

Ogilvy’s Award-Winning Campaign Completes Bottom Half Of Famous Portraits

Image source: Ogilvy Chicago

#4 Leonardo Da Vinci, Mona Lisa

Ogilvy’s Award-Winning Campaign Completes Bottom Half Of Famous Portraits

Image source: Ogilvy Chicago

#5 Henri Matisse, Woman With A Hat

Ogilvy’s Award-Winning Campaign Completes Bottom Half Of Famous Portraits

Image source: Ogilvy Chicago

#6 Raphael, Self Portrait

Ogilvy’s Award-Winning Campaign Completes Bottom Half Of Famous Portraits

Image source: Ogilvy Chicago

#7 Paul Cézanne, Self Portrait With Beret

Ogilvy’s Award-Winning Campaign Completes Bottom Half Of Famous Portraits

Image source: Ogilvy Chicago

#8 Rembrandt Van Rijn, Self Portrait

Ogilvy’s Award-Winning Campaign Completes Bottom Half Of Famous Portraits

Image source: Ogilvy Chicago