Did you know that acapella music was still a thing? Of Course, you did. You have seen all three Perfect Pitch movies, haven’t you? That means that you are very familiar with the group Pentatonix, or maybe not. Pentatonix has experienced extreme success in the world of music, selling out concerts, achieving platinum status with their album sales and more. The group has used some unique marketing and branding models to increase their popularity and exposure, and it has paid off tremendously. But, there is so much more to learn about the group. We decided to share five facts that you didn’t know about the group to help familiarize you with them. Who knows, if you are not already a fan, you may just become one.
1. They Are Very Effective At Using Social Media to Promote Their Music
One of the reasons the group has experienced such immense success in sales and soldout concert arenas is the fact that they have been very diligent and consistent in promoting their work on multiple social media channels, and especially on YouTube. The internet and social media have completely changed the game, turning average people into international celebrities overnight, and in this case, turning celebrities intomegastars.
2. They Were Dropped From Their Label
Although Pentatonix has experienced a great deal of success, it has not come without its share of hiccups and setbacks. Yes, everyone knows the success stories from reality sing-off shows life American Idol and the voice, or in this case, The Sing-Off, but what you may not know is that that for every Kelly Clarkson and Carrie Underwood, there are hundreds that disappear into the abyss of entertainment, never to be heard from again. This did not happen to Pentatonix, but getting dropped from their label in 2011 could have caused it.
3. Their Christmas Album Was the Bomb
It appears that everyone from Chris Brown to Mariah Carey has felt the need to make at least one Christmas album during their career. Unfortunately, not everyone experiences success with the sales of their Christmas projects. That is definitely not the case of Pentatonix. The groups Christmas Album has been their top selling album to date, and every Christmas it flies off of the shelves like candy during Holloween.
4. They Do Almost Everything Together
With a group that produces the kind of vocal harmony that Pentatonix creates on a regular basis, you would have to postulate that they spend a great deal of time together, and that assumption would be absolutely correct. The group even decided to take a French class together. Pentatonix is known for their remarkable covers of popular songs, and when they decided to cover French rapper, AS Stromae’s, Papaoutai, they wanted to make sure they got it exactly right, so they took a French class to make sure they knew what they were singing.
5. They Even Have Other Celebrities Hyped Up
One of the greatest forms of validation is to have others on your level admire your work, and as it turns out, Pentatonix has their own celebrity fans. While it is clear that the group is not a household name, there are some notable individuals who are very familiar with their work, people who would consider themselves to be fans of the group. Both Channing Tatum and Kelly Clarkson are huge fans of the group, but when international mega-star, Beyonce, posted one of their videos on her social media profile, the group knew they were reaching new heights.
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