While football fans wait all year for the Super Bowl, it’s the commercials that many wait to see. After all, you get a glimpse of new movies, hot products and more. During one of the commercial breaks, Netflix premiered their movie trailer for “The Cloverfield Paradox.” This is the third installment of a somewhat, loosely connected trilogy from the sci-fi producer, J.J. Abrams.
The Surprise Offered with this Expensive Commercial
While it wasn’t surprising that Netflix purchased one of the high-priced commercial spots, it was surprising how soon the movie would be available to stream — as soon as the game was over. This was the first move of its kind from this streaming big-wig, which may have gotten a bit of inspiration from traditional television networks that have used the time slot after the Super Bowl to premier special episodes or new TV series.
Another surprise for many was that Netflix hadn’t yet confirmed the acquisition of the movie “The Cloverfield Paradox,” from the company that produced it, Paramount Pictures. While there were rumors that the streaming site was interested in buying it, the release of the movie, which was originally called “God’s Particle” was delayed several times.
What’s the Verdict?
After all the surprises, you would think that this would be a pretty amazing movie, right? Unfortunately, it hasn’t received very good reviews from critics and viewers thus far. After being available for just 24 hours, “the Cloverfield Paradox” was being panned by critics and received a score of just 12 percent from Rotten Tomatoes. Unfortunately, the film has received quite a few scathing reviews with some referring to it as a “bust of a movie” and a “train wreck.”
What’s Netflix’s Opinion?
As a streaming giant, Netflix doesn’t really care what professional movie reviewers have to say when trying to make decisions regarding original programming. For example, Netflix recently went ahead with the sequel to the film “Bright,” even though it bombed with the critics. In fact, Netflix was reported to have spent more than $90 million to acquire this fantasy thriller. However, according to measurements from Nielsen, (which Netflix doesn’t support) enough people watched the “Bright” movie to justify this investment.
The question is, will that be the same situation for “The Cloverfield Paradox?” Right now, it may still be too soon to tell for sure, and Netflix is not a company that ever reveals their viewership statistics; however, there are quite a few positive reviews from actual watchers, so this is one factor that time will tell about.
What’s the Movie About?
“The Cloverfield Paradox,” as well as the two movies that came before it, one in 2016 “10 Cloverfield Lane,” and in 2008, “Cloverfield,” keep the same monster-movie, mysterious narrative connection about them. They have also been produced by the same person, Abrams. Right now, anyone who subscribes to Netflix can go on and watch the latest edition, which may be the best way to determine what you think of the movie.
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