Maybelline Debuts Its First-Ever Male Face For Their New Mascara

Maybelline has a new campaign face and for the first time ever it’s a guy!

Named Manny Gutierrez, the 25-year-old is a so-called “beauty boy” that posts make-up tutorials to his millions of followers. “As a child, I would watch my mom get ready for work and just sit there for hours watching her transform,” he told Teen Vogue in 2016. “However, it wasn’t until much later on that I really started to dabble in makeup myself.” And we must say, he’s pretty good! With over 3 million followers on Instagram and 2 million subscribers on Youtube, no wonder this guy is the newest face of Maybelline!

More info: Youtube | Instagram (h/t)

Maybelline has a new campaign face and for the first time ever it’s a guy

Maybelline Debuts Its First-Ever Male Face For Their New Mascara

Just look at those lashes!

Maybelline Debuts Its First-Ever Male Face For Their New Mascara

Ladies and gentlemen, meet Manny Gutierrez

Maybelline Debuts Its First-Ever Male Face For Their New Mascara

The 25-year-old is a so-called “beauty boy” that posts make-up tutorials to his millions of followers

Maybelline Debuts Its First-Ever Male Face For Their New Mascara

“As a child, I would watch my mom get ready for work and just sit there for hours watching her transform,” Manny said

Maybelline Debuts Its First-Ever Male Face For Their New Mascara

“However, it wasn’t until much later on that I really started to dabble in makeup myself”

Maybelline Debuts Its First-Ever Male Face For Their New Mascara

And we must say, he’s pretty good!

Maybelline Debuts Its First-Ever Male Face For Their New Mascara

No wonder he’s the new campaign face of Maybelline

Maybelline Debuts Its First-Ever Male Face For Their New Mascara

You can see his campaign with Shayla Mitchell below