Joey Chestnut, the sixteen-time champion of Nathan’s Hot Dog Eating Contest, has been banned from this year’s competition due to a reported deal with Impossible Foods, a company known for its plant-based offerings. The decision has sent shockwaves through the competitive eating world.
Chestnut has not only dominated the Nathan’s contest for years but also holds 42 different competitive eating records, including for hard-boiled eggs, chicken wings, and pastrami sandwiches. His absence will undoubtedly change the landscape of this iconic July 4 event.
Why Chestnut’s Absence Matters
Nathan’s Hot Dog Eating Contest isn’t just another competitive event; it is a long-standing American tradition. With Chestnut’s dominance, having won 16 titles in the past 17 years, his exclusion because of the partnership with Impossible Foods, which sells plant-based hot dogs, raises significant questions about the blending of traditional fare and modern, sustainable alternatives.
Miki Sudo, another major name in competitive eating and currently the top-ranked female competitor, might have a clearer path to victory this year. She has already secured nine titles in the women’s division and sets her sights on adding another pink belt to her collection.
Exploring Plant-Based Trends
This controversy aligns with a noticeable trend among major fast-food chains like McDonald’s and Burger King, who have been expanding their plant-based menu options in collaboration with companies such as Beyond Meat and Impossible Foods. As David Benzaquen noted, The increased availability of [the McPlant] not only helps McDonald’s but also normalizes the idea that eating plant-based meatless products can be a part of everyone’s life.
The Fall-Out
The decision to ban Chestnut for his association with a plant-based brand signals a potential clash between traditional competitive eating staples and evolving dietary preferences. The famed Nathan’s contest embodies an old-school American ethos often linked to indulgence, while the rise of plant-based alternatives represents a shift towards healthier and more sustainable consumption habits.
Miki Sudo slid into her 9th victory by nonchalantly besting her competition, taking home the trophy at the 2023 Nathan’s Famous Fourth of July International Hot Dog Eating Contest at Coney Island. Celebrating her win, she showcased her skills and determination against competitive eaters from around the world.
The question remains: Will Chestnut return unswayed by his new dietary affiliations or will this mark a turning point in the history of hot dog-eating competitions, paving the way for future plant-based contenders?
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