First things first. How much did this commercial cost to make? If the guy is a pro at making commercials then I suppose it’s not that big of a deal but if he really put some time and money into it then he might want to up the asking price of the car. Reportedly someone has put in a bid for $30,000, but most people seem to think it’s a bogus bid without any real push behind it. It’s a 96 Honda Accord after all. Unless they’ve become collector’s items, doubtful, then it’s not even worth what they’re asking, especially not with the miles it has on it. At best it might be worth scrap value just to get it off their hands.
The idea of making a commercial for it was pretty cool to be honest, and putting in on YouTube would be even better because millions of people would be able to see it in an instant. I wonder if any serious offers have come in or if people just keep on trying to reach the guy to say good job or ask how he did it. There are a lot more efficient ways to sell a car but none really that are quite as interesting or innovative. Really, car commercials are either going to be ignored out of hand or paid attention to because they involve movement and can capture a person’s attention. But the downside is that all the necessary information is given in small type at the bottom of the screen near the end and that makes it a little difficult to really trust the seller.
Also, I don’t know about anyone else but when I see a price under a thousand I tend to ask one question first, and that’s “What’s wrong with it?”. Be honest, unless you’re trading your rig in and know that a car dealer will be more likely to laugh at your request for a thousand or more on trade-in, you’ve tried to get as much as you could for your used vehicle with over a hundred thousand miles, right? Don’t deny it, we’ve all done it at least once when it’s been time to sell a car. But the trick is that we start high and move low in order to at least try and get as much as we can for a car that you know is going to need some work done down the road. So long as you get your money and move on however it’s not your problem.
That’s why this commercial is a bit confusing since they’re being completely, at least outwardly, honest about the car and how used it really use. Over one hundred thousand miles isn’t bad, but it does mean that the car has been through some serious wear and tear and could be looking at major repairs and upkeep on the horizon if nothing has been replaced or otherwise repaired during its lifetime.
It’s an interesting idea nonetheless, and honest as well, which is refreshing.
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